ACCC sues Google for Collecting Australian Users' Data without Informed Consent
The Australian Competition and Consumer Commission (ACCC) has launched legal action against Google for the collection of Australian user data without people's informed consent.
The ACCC alleges that Google has collected "potentially very sensitive and private information" using technology that tracks a user's internet browsing history on non-Google sites, and combined it with the personal information in users' Google accounts. This has allowed Google to make a profit by delivering more targeted advertising, without properly informing users.
The ACCC has stated that "millions of Australians have been affected", and that any website or mobile application that used Google ad technology has been affected, which includes "the vast majority of websites".